Farmers launches the Farmers® Rewards Visa Signature® and Visa® Cards offered by Comenity Bank

As a Farmers customer, you’re used to getting superior coverage. You now have the chance to get the credit card that offers superior rewards you can use for your everyday activities, the Farmers Rewards Visa Cards offered by Comenity® Bank.

Farmers Rewards Visa cards overview:

Points: Earn three times the points every time you use your card to purchase Farmers products, fill up your gas tank or shop at home improvement stores.1

Bonus points: Spend $500 on your Farmers Rewards Visa card within the first 90 days of opening your account and you’ll earn 3,000 bonus points.2

Point redemptions: Easily redeem your points online or by calling for a statement credit toward your Farmers products purchase.

Financial benefits:

0% intro APR on all purchases for the first 12 months, after that the APR is 13.24% to 20.24% based on Prime Rate and creditworthiness.

No Annual Fee.3

What others are saying:

"We highly recommend adding the Farmers Rewards Visa to your wallet if you're investing in home improvement, are a current or future Farmers customer, and fill up at the pump often." – Wallaby Financial

"Farmers Rewards Visa is an impressive rewards credit card for both existing Farmers customers, and individuals simply looking to fund various home improvement projects." – ValuePenguin

The value of making smart choices
Take advantage of a smarter rewards program and request your card now. Apply for the Farmers Rewards Visa card by going online today at and start enjoying all the benefits the card has to offer.4


1The Farmers Rewards Program is provided by Comenity Bank which is solely responsible for the Program operation and all Rewards. Comenity Bank may change the terms of the Program at any time. Not all insurance products are eligible to be purchased on a credit card. See your agent for details. See for Rewards Terms and Conditions.

2Bonus of 3,000 points will be awarded to new cardholders accounts. To qualify and receive your bonus points you must make purchases outside of Farmers totaling $500 or more within the first 90 days of account opening. Qualifying transactions do not include using your account for Account Assure Pro, balance transfers, cash advances or using any checks that access your account. To be eligible for this bonus offer, account must be open and not in default at the time of fulfillment. This onetime bonus offer is valid only for first-time Farmers Rewards Visa and Visa Signature cardholders with new accounts.

3Standard variable APR of 13.24%, 17.24% or 20.24%, based on the Prime Rate and creditworthiness. Balance Transfer and Cash Advance APR of 22.24%, based on the Prime Rate. Minimum Interest charge is $2.00 per credit plan.

4Subject to credit approval. The Farmers® Rewards Visa Signature® and Visa® credit card accounts are issued by Comenity Bank pursuant to a license from Visa USA Inc. Visa is a registered trademark of Visa International Service Association and used under license.