Life Insurance


There’s nothing more important than family, and for more than 100 years, customers have turned to Farmers New World Life Insurance Company to help protect the financial security of their loved ones.

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Getting Started With Life Insurance¹


Life insurance is a great way to help prepare for life’s unexpected moments. Like most of us, you probably worry about the future. Can we pay off the house? Will my kids get a good education? Will they grow up healthy and happy?

With life insurance, you can know that no matter what tomorrow may bring, you can help support your family’s financial future.

So, how do you get started?

Understanding Life Insurance

Interested in helping to protect your loved ones' financial future, but not sure where to begin? We’ve put our 100 years of experience and know-how at your disposal. With Farmers we’ll help you understand:

  • When is the best time to apply for life insurance?
  • How much coverage do I need?
  • What types of coverage are available?
  • How do I talk to my family and my agent about Life insurance?

Explore our Life Insurance Resource Center to learn how to get started, and help you better understand your own Life insurance needs.

Finding the Life Insurance for You

Life is all about options and choices, and so is Farmers Life® insurance. With a variety of coverage options and products, you can find the coverage that you want for your family and your needs.

  • Understand the difference between Term and Permanent coverage.
  • See which term coverage options there are, for generally the greatest amount of coverage at the lowest initial cost.
  • See which types of whole life insurance options there are, for permanent coverage and cash value accumulation.
  • See which types of universal life insurance options there are, to help meet your current and future financial needs.
Getting the Help You Want

Farmers Life understands that life insurance is a personal decision, and not one to take lightly. That’s why we have knowledgeable agents right in your community, ready to help you with the information, experience, and personalized service you need to guide you through the Life insurance process.

Find a Farmers agent in your area, and start the conversation when you’re ready.

Whether you are looking to purchase a policy or just get a life insurance quote, you can still work with a local Farmers insurance agent to select the coverage that best fits your needs and budget.

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