Press Release

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Farmers Insurance and local center to announce new partnership; unveiling of new Zamboni and dasher board design set for Oct. 1

Oxnard, CA (September 26, 2011) – The Channel Islands Ice Center and Farmers Insurance will unveil the ice rinks’ newly-rebranded Zamboni and additional dasher board artwork at a special ceremony to be held Saturday, October 1 at 10:45 a.m. at the home of the Channel Islands Riptide and the Channel Islands Figure Skating Club, located at 830 Wagon Wheel Road in Oxnard.

“Farmers Insurance is a committed partner with local groups and organizations because they help build communities and bring families together,” said Mark Toohey, Senior Vice President at Farmers Insurance. “This partnership with the Channel Islands Ice Center will be a win-win for the local area and for Farmers.”

During the special dedication ceremony on October 1, leaders of the Channel Islands Ice Center, including General Manager Larry Bruyere and Board President Peter Flack, will discuss the Center’s latest marketing partnership initiatives and the group’s future plans.

The Channel Islands Ice Center recently celebrated its fourth year as a locally-run not for profit organization. In 2007, the Channel Islands Figure Skating Club (a 501c3 organization) and the Channel Islands Riptide Hockey Club raised the necessary funds to purchase the business from VSP Sports. The Ice Center Board and management team are currently assessing future possibilities for growth and expansion.

Additional details regarding the Ice Center are available via their web site www.channelislandsice.com.

About Farmers Insurance
Farmers Insurance Group of Companies is the country's 3rd largest insurer of both personal lines passenger automobile and homeowners insurance, and also provides a wide range of other insurance and financial services products.  Farmers Insurance is proud to serve more than 10 million households with more than 20 million individual policies across all 50 states through the efforts of over 50,000 exclusive and independent agents and nearly 24,000 employees.

Farmers is a trade name and may refer to Farmers Group, Inc. or the Farmers Exchanges, as the case may be.  Farmers Group, Inc., a management and holding company, along with its subsidiaries, is wholly owned by the Zurich Financial Services Group. The Farmers Exchanges are three reciprocal insurers (Farmers Insurance Exchange, Fire Insurance Exchange and Truck Insurance Exchange), including their subsidiaries and affiliates, owned by their policyholders, and managed by Farmers Group, Inc. and its subsidiaries. For more information about Farmers, visit its Web site at www.farmers.com or at www.Facebook.com/FarmersInsurance.

Media contacts:
Luis Sahagún
818-292-3574
luis.sahagun@farmers.com


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